Hal Leonard Promotes Mark Mumford to Managing Director - Europe


World's Largest Music Print Publisher Expands the Role of Industry Veteran

MILWAUKEE - Hal Leonard Corporation, the world's largest and most innovative music print publisher, is pleased to announce the promotion of Mark Mumford to the newly created position of Managing Director for Europe. In his expanded role, Mumford will oversee all aspects of the company's business in the UK and throughout Europe. Mumford will continue with sales and marketing of the Hal Leonard catalog, including his responsibilities related to the Hal Leonard Europe (HLE) business. HLE is a joint venture company formed in 1996 by Hal Leonard Corporation and Music Sales Limited. In addition, Mumford will now also focus on the overall operations of Hal Leonard Corporation's flagship companies MGB and De Haske Hal Leonard. Hal Leonard acquired De Haske in 2008, creating a premier print music publisher and distributor with sales, marketing and publishing offices in the Netherlands, Belgium, France, Germany, Italy, Switzerland and the UK. Based in Italy, MGB was formed as a result of the 2011 global deal between Universal Music Publishing and Hal Leonard. Hal Leonard took over the sales, marketing, distribution and print publishing operations of the legendary European classical catalogs Ricordi, Durand, Eschig and Salabert. Mumford will continue to be based in the Hal Leonard offices at Covent Garden, London, but will visit the various locations throughout the continent on a regular basis. He will be directly involved with the sales, marketing and publishing side of each operation. Hal Leonard Chairman and CEO Keith Mardak comments, "Mark has 25 years of experience in the music industry, and a proven track record for success. In his new position, he will help us unify our European operations, with a coordinated strategy that's in line with our overall corporate goals. We're confident that his leadership and efficiency will energize all of our branches, and pave the way for the expansion of our business." Mumford has worked with Hal Leonard since 2003, when he and his UK-based MusiWorks Services Ltd. consulting company were contracted to help more aggressively promote and market Hal Leonard educational publications throughout Europe. During his tenure, sales of signature brands - such as the Hal Leonard Student Piano Library, the Hal Leonard Guitar Method, and Essential Elements for Band, Choir and Strings - rose substantially. In 2008 Mumford was appointed Sales & Marketing Director - Europe, for Hal Leonard Corporation. Mumford previously held positions including Educational Publishing Manager for International Music Publications, Educational Sales & Marketing Manager for the Music Sales Group, Director of Publishing for Warner Bros. Publications UK, and Vice President of Publishing & Education at MakeMusic Inc. A music graduate, Mumford studied flute and piano at the Royal Welsh College of Music and Drama, and later in London with renowned British flautist Jonathan Snowden. He frequently guest lectures for music business courses, and regularly presents seminars for music educators.
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