Music Pro Guides
Publisher: Hal Leonard
There has never been a greater need for musicians to understand the music business than now, when emerging technologies make it possible for artists to act as their own record labels, and new contracts are structured to grab the biggest slice of an artist's revenue pie. But in a digital age overflowing with confusing and ever-changing information, musicians need trusted business advice from a veteran artist who can break down the basics in a language they understand.
Written by a professional musician for other musicians, Business Basics for Musicians is the layperson's guide to the music industry. In a conversational tone and an easy-to-scan format, it simplifies five vital areas in which musicians need to succeed: Career Execution, Business Relationships, Pro Teams, Deals and Dollars, and Future Predictions. Everything from copyright to record deals, managers, merchandising, and doing it yourself is covered.
With interviews, anecdotes, and review quizzes, this must-have manual will help artists master business essentials quickly so they can get back to doing what they love best – creating music.
Inventory #HL 00139915
- “The music business is full of minefields. Business Basics for Musicians helps steer you through them in a way that lets you enjoy the journey.” – Don Gorder, Chair, Music Business/Management Department, Berklee College of Music
- “Business Basics for Musicians provides a solid foundation for understanding the business at large, yet it comes at you from an everyman's perspective. If you want to learn more about the new basics from someone who's survived and thrived in the biz, this book is a great read.” – Neil Gillis, President, Round Hill Music
- “Borg has distilled his five primary topics in the book down to: Career Execution, Business Relationships, Pro Teams, Deals & Dollars, and Future Predictions. In Bobby's words, 'Most musicians spend years developing their musical talent only to learn about the music business the hard way.'... Business Basics for Musicians doesn't cover the fun and exciting side of the music dream, but it could keep it from becoming a nightmare.” – Maverick
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